Launch Playbook

App Launcher
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Launch Day Strategy

Execute your launch plan perfectly

Launch day is when all your preparation comes together. This is your moment to make maximum impact and get your app in front of as many people as possible. Coordination and timing are everything.

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Product Hunt Launch

Choose the right weekday morning PST

Tuesday-Thursday are typically best. Avoid Mondays and Fridays

Post early (~12:01am PST)

Get maximum exposure time during the day

Coordinate with early supporters

Alert friends, family, and early users to upvote and comment

Reply to all comments immediately

Engagement shows the PH algorithm you're actively promoting

Update homepage banner

"Now on Product Hunt!" creates urgency and social proof

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Discovery Platforms to List On

Reddit: r/Entrepreneur, r/SaaS, r/startups
AppSumo Marketplace

App Launcher Platform Manager

App Launcher provides access to 200+ launch platforms with organized submission tracking:

Track submission status across all platforms
Organize platforms by category and priority
Set reminders for follow-ups
Access direct submission links
Analytics on submission performance
Team collaboration features
Pro Tip:

Don't try to submit to all 200+ platforms on launch day. Focus on the top 20-30 high-impact platforms first, then expand over the following weeks.

Launch Day Timeline

12AM

Submit to Product Hunt

Get your submission in early for maximum exposure

6AM

Alert your network

Email friends, family, and early supporters

8AM

Submit to other platforms

Hacker News, Reddit, Indie Hackers, etc.

ALL DAY

Monitor and engage

Reply to comments, share updates, track progress